Last night my son, Sauryn and I went to the beach.
We built an epic moat in the sand on the edge of the ocean.
By the time we were done our work & play, the moat had been filled with water, a dead fish, a live crab and a prawn.
It was so cool and we had so much fun!
By the time we left the beach, all the kids were playing in it, exploring it and expanding upon it.
Because we built something cool.
They wanted to be a part of it.
If you build something cool, people will want to be a part of it too.
The best part of all is, when you build something cool, you have so much fun making it, it hardly feels like work!