I hate the language, “Lead Magnet!” I really do. But that aside, you still need a great one. You need a way to get people on your email list, offer them a speedy transformation or result and then build trust with them over time by continually exceeding their expectations. This video is from our Creators Club Majik Mind Coaching Session and I go on a tangent about what Lead Magnets are and why you need a really great one… yesterday.
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